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Sussex and Higgidy extend partnership

26 Feb 2024

Sussex Cricket announces two-year partnership extension with award-winning local food brand Higgidy 

Sussex Cricket is delighted to announce a two-year extension with Shoreham-based, award-winning food brand, Higgidy. 

Delicious food brand, Higgidy, has been making great tasting food that’s packed full of top-notch ingredients since 2004, and are on a mission to bring innovation and great flavour to the pie, quiche and savoury snacks sector, whilst being kind to people and the planet. 

The new agreement represents an expansion on the previous partnership, with a selection of Higgidy’s pies and snacking products set to be sold to fans of Sussex in Greig’s Café. 

Lucky fans will be able get their hands on a range of ready to eat meat and veggie pies, as well as Snacking & Sharing packs that include products such as their Mini Muffins and Dinky Rolls. Higgidy will also have branding placements throughout Greig's Café to further increase their presence at The 1st Central County Ground. 

Speaking about the partnership, Higgidy, CEO, Rachel Kelley said: “We are delighted to be extending our partnership with Sussex Cricket, which we know will put our brand on the radar of more cricket fans.  Higgidy makes feel-good food, that provides big-flavoured, good-natured, crowd-pleasing meals to enjoy together, so this partnerships seems like the perfect fit.”

Lisa Hogan, Head of Commercial at Sussex Cricket, added: “Everyone at Sussex Cricket is delighted to have Higgidy on board for a further two years.

“The fact that they are a local, award-winning company means a lot to us and we are even more excited to be able to sell their amazing products in Greig’s Café to our fans on matchdays!”

To find out more about Higgidy and their products, visit: https://www.higgidy.co.uk/

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