Sussex to open Sixes at Hove

Sixes Party Cricket to Open at the Home of Sussex Cricket

Sussex Cricket is thrilled to announce that The 1st Central County Ground will be the first cricket stadium in the world to host the iconic, Sixes Cricket Bar. 

This exciting new addition will be owned by the Club and located at the award-winning, multi-purpose venue in Hove and will be open to the public in April. 

Sixes is spreading Cricket culture far and wide through their gamified, high octane, competitive socialising experience. Guests from beginner through to Jofra himself step into the nets, grab a bat and face down a virtual pro bowler hurling very real (soft) balls at them. Strike a target then eyes on the screen as scores appear on the leaderboards.

Complete with a world class food and drink offering, Sixes is the perfect spot for social gatherings, corporate events, and family outings. In their words, ‘come with your crowd and catch the cricket fever.’

In addition to enhancing the already exceptional matchday experience at Hove, the thrilling high-energy batting alongside vibrant food and drink will be open to the public year-round.

Previously situated on the Brighton beachfront, the popular party-cricket experience welcomed over 33,000 cricket fans and guests during its 18 months at the Brighton i360.

Sussex Cricket Chief Executive Pete Fitzboydon said: “Opening our own Sixes venue is an exciting step towards our vision for the 1st Central County Ground. 

We want to welcome more of the community to our Hove home, to make it central to the local community as well as introduce new audiences to Sussex Cricket. 

“We have re-purposed an under-utilised space at our Ground into a high-quality community venue that will entertain tens of thousands of people all year round, and will also provide a very welcome new income stream!

“Sixes could not have been a better fit for our goals: it attracts a younger audience, particularly families and young adults; has wide appeal to both men and women; and fundamentally is cricket! We are immensely grateful to the Sixes team and Aramark for their support in making it happen.”

Sixes CEO, Calum Mackinnon said: “We’re incredibly excited to be opening at the home of Sussex Cricket. 

It’s an iconic venue and a dream location for Sixes. 

We’ve felt a real connection with the Brighton and Hove community since launching in 2023, and this new chapter gives us an amazing opportunity to continue to bring year-round cricket and party to locals and visitors alike.”

About Sixes 

Sixes is where cricket and a good old party combine.  Fast-paced, high-energy and deeply social. 

The Cricket story goes back centuries. A game that stitches millions together. If you've got a bat, a ball and some sticks for stumps, you can play anywhere – on the beach or in the streets. Today, cricket is a thrumming, colourful, giant of a thing. A party with no boundaries where everyone’s welcome. 

Sixes captures that intoxicating energy in a tech-enabled batting experience paired with world-class food, cocktails, and a buzzing atmosphere.

5 challenge modes mean players of all skill levels can swing for the boundaries on a level playing field. 

In every Sixes, you’ll find a party in full bounce. Come with a date, your mates or the whole office. Sixes is your go-to destination for unforgettable group celebrations. 

Down the road and up the country, Sixes venues are like urban clubhouses - a vibrant community of cricket-lovers and partygoers.